Often called a trademark patent, trademark registration protects your brand end to end, from the application process and classification to file tracking and monitoring, with expert attorney support.
Your brand name, logo or slogan becomes yours alone, backed by the official register.
Stops similar marks from misleading your customers and blocks unfair competition.
The registration certificate gives you the right to defend your brand in cease-and-desist, opposition and court proceedings.
A registered trademark is a commercial asset that can be transferred, licensed and grow in value.
Trademark registration takes six to eight months on average and involves critical stages such as class selection, similarity screening and opposition. Our trademark attorneys stay with you from start to finish.
Your application is prepared in full and followed up by our trademark attorneys.
We screen similar marks before filing, which keeps refusal and opposition risk to a minimum.
From class selection to bulletin monitoring, we run every step with the office on your behalf.
Carefully prepared applications give us a high registration success rate.
We have secured the brands of tens of thousands of trademark owners.
More than a quarter century in trademark and patent registration.
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TURKPATENT reviews every application for similarity, distinctiveness and classification. The most common grounds for refusal are:
Keep refusal risk to a minimum with a similarity search and expert attorney support.
Start Your ApplicationThe Nice Classification is used for trademark registration in e-commerce. For trademark registration, a single class is sometimes not enough. Alongside the goods/product class registration, an e-commerce registration class for services like online retail needs to be added. Goods sold in e-commerce typically fall in classes 1 to 34. Online retail and services typically fall in classes 35 to 45. As an example, the products sold can belong to classes like clothing or food, falling in classes 25 or 30. But the online retail service for these products is in class 35. For online retail, class 35 also needs to be included.
The sections below detail these classes and offer recommendations by example e-commerce business model.
The right class combinations give the trademark thorough protection and reduce opposition and infringement risk later. Class selection is strategic. For example, a mark registered for retail services in class 35 cannot directly stop a competitor's similar mark in class 9 (electronic device). So in e-commerce, classes covering both the product itself and the retail service should be preferred. At the same time, the broader a mark's classes, the higher the chance of overlap with similar marks. Without a careful preliminary search, the opposition risk rises. You can request a trademark search from Sistem Patent's specialists.
The content of Trademark Class 45 and the Nice Classification Class 45 content is as follows:
The content of Trademark Class 44 and Nice Class 44 is as follows:
Trademark Class 43 covers the following services under the Nice Classification:
The content of Trademark Class 42 and Nice Class 42 is as follows:
International trademark registration is the formal application process for protecting a mark in more than one country. It starts with preparing the documents needed to register the mark. First, the countries where the mark is meant to be registered need to be identified. Owners select target markets based on their commercial needs at this stage.
Next, the application documents are prepared. These typically include the trademark application form, a specimen of the mark, documents proving the owner's identity, and proof that the application fee has been paid. Each country can ask for additional documents under its own registration rules, so direct contact with our trademark specialist for detailed information is recommended.
Application fees vary by country, and the fees can rise with the scope of the filing. Some countries charge extra for multiple classes, so class selection needs careful thought. Once the documents are ready, the application goes to the relevant international body. The most common route is the Madrid Protocol, an international agreement that simplifies registration and protection.
After filing, the relevant offices start the examination. The application is assessed against each target country's legal requirements. Our trademark agent briefs owners on the steps that matter through the process. To prevent problems, we recommend working with a trademark attorney firm.
There are specific steps a trademark must go through to earn a registration certificate in Turkey. The process breaks down into four main stages: trademark search, application, examination, and post-registration.
Before the registration process starts, a thorough trademark search matters. This stage keeps you clear of existing marks and keeps the application on track. Use the right tools and sources. For example, a trademark search through our trademark query page gives you a read on existing marks through a trademark certificate search. You learn how distinctive your chosen name is and prevent cancellation problems later.
Applicants who want a registration certificate need to follow the process correctly. When the filing goes through an attorney firm, the firm handles every stage of the application. With the documents complete, it files on behalf of the trademark owner. Required documents include the application form, the sign, slogan, or logo that identifies the trademark, trade name documents if applicable, and copies of identification.
Applications run electronically through the filing systems of TÜRKPATENT (the Turkish Patent and Trademark Office). The system keeps the process faster and more efficient. Once the application is complete, the registration fee is paid. The fee varies by filing type and the classes you select. Fee payments also run through the electronic system. After payment, the filing is complete. These steps form the first stage of getting a registration certificate, and we follow the full process meticulously on your behalf.
After filing, TÜRKPATENT puts the trademark through a review. This stage assesses the application against the criteria set in Law No. 6769 (the Industrial Property Code). The filing gets reviewed first for form and content.
The most common reasons for rejection include similarity to existing trademarks, oppositions that need responses, and missing documents. For example, if the applied mark carries a risk of confusion with a previously registered trademark, meaning it lacks distinctive character, the registration request can be refused. Marks containing elements contrary to public order or general morality are also grounds for refusal.
The registration certificate shows that the mark is officially protected, and with it the trademark owner holds the right to use the registered mark. The post-registration phase covers trademark use, protection methods, and potential oppositions.
The owner's first step after receiving the certificate is to actively use the mark. Use matters for keeping the registration valid over time. The trademark needs to appear in ongoing commercial activity for the goods or services it was registered for. Non-use can lead to cancellation or loss of validity.
Another important topic is potential opposition against the registered mark. During the registration process, another person or organization can file an opposition over harm they claim the mark causes. In that case, the required documents need to be prepared and submitted to the office. Opposition proceedings need careful handling, and legal support where needed.
Finally, to keep the registration active, renewal must happen at set intervals. The registration expires 10 years from the application date. If the owner wants to continue using the mark, the agent firm is asked to renew the registration and the 10-year trademark registration fee is paid. Renewal protects the mark, and timely renewal is what keeps protection continuous.
